The weekly Edge Pledge update is here. Welcome to Edge Pledge TV episode 32 where we take you deep into the world of a wildlife-fundraising platform and we unpack all we are doing as we try to end extinction with you and have some laughs along the way.
We are developing our communication documents so we can easily explain how this 50/50 program works.
I was speaking with our web developer yesterday who says that the layout and flow of the 50/50 concept is nearly done.
The way it will work is that kids, teachers and parents do a challenge, and 50% of funds go to the school and 50% to local wildlife projects. We have a kids challenge generator so we can find age appropriate challenges for the students easily and we are supplying a years worth of environment-focused curriculum to schools that sign up.
What schools need to do to sign up - Basically they just need to get comfortable with how this will work, think about how they can integrate it into their programs. Then we sign a fundraising agreement that our environment partners have all signed, setup a payment gateway so all funds go straight to them, load up their school on our system and it's all ready to go.
We are now working to head hunt all the best people for him to interview. We are so confident that the is going to be a big leader in the environment over the next 10-20 years. Imagine being able to create videos at his age like he gets to!
10 more wildlife we support
Here are some of the things we achieved in 2017:
Started these weekly updates which we have loved
2nd challenge season
Did a Facebook Live Launch for the 2nd season
$55,000 raised since we launched
Reviewed how we are going to re-assess our approach
We got Landcare Australia on board
Landcare gave us a grant
Devised the 50/50 program
We have Julian on board working to launch 50/50